Start an Email with the «END»

1. Call for action: «Please can you (do) [action yo ask for]»
2. Define a due date: «by [date]»
3. Explain your action after the action happend: «With your agreement, I’ll [my actions]»

Continue to Engage the reader in the «START»

engage the reader at the start

Finish by writing easy-to-read content

1. make short paras
2. make short sentences
3. user normal language
4. consider a verbal communication before sending a complex email
5. make a clear intro
6. add headings to structure complex or long content

Source: Andy Bounds